Before they approach the reception desk or speak with any employees, visitors to your site should be welcomed with a well-presented front-of-house, which should include a professional-looking entrance mat emblazoned with your brand. A strategically positioned, high-quality, the branded mat may help your business in a number of ways, including the following:
First thoughts
The first thing guests and clients see when they enter your business is your entrance mat. Having a contemporary, clean, and professional mat communicates to customers that your firm is similarly trendy, clean, and professional, which helps to put them at ease.
ColorStar Impressions Logo Mats will be more eye-catching and welcoming than a plain mat, aiding in the customer’s first impression. Because logo mats are often made to order, you may choose the precise size that will look fantastic in your foyer, enhancing the professional appearance.
Brand stabilization
A customized floor mat may help you unify your brand while also increasing consumer and visitor awareness. Your brand is the company’s non-human face, and it may be a significant component of your company’s marketing if effectively reinforced.
Using an outdoor logo imprinted mat in addition to your signage may also help you stand out. Remember that as people walk, they usually gaze down at the ground; they may be gazing at your brand.
Clean and dry hardwood floors
A high-quality logo-branded mat should still be able to act as an entrance mat, drying/cleaning guests’ shoes as they walk over it. This keeps your floors cleaner and drier, which improves the environment and first impressions while also reducing the possibility of potentially tragic and costly slips and falls.
A good rule of thumb here is to choose a mat that is at least 80cm deep and as wide as your doorway. Most people will be able to take a natural step with each foot on the mat without breaking stride.
Using your money wisely
A professional quality logo branded mat can last for many years (typically 5+) even in the most demanding, high-traffic commercial environments. A high-quality, long-lasting mat should include the following features: nitrile rubber backing, a multi-year guarantee, and easy cleaning instructions.
If you’re going to install an entrance mat anyhow (and you should), invest in personalized entry mats to extend your branding to the entranceway.
Off-site implementation
Bring your branded mat with you when you go to trade shows, demonstrations, or even in-store promotions to lend a professional touch. Most mat suppliers will also provide thinner, less expensive logo mats that are suitable for this use; they may assist your booth or presentation stand out from the crowd.
You do not have to limit yourself to only your logo. You may customize your mat to fit the occasion, whether the business is launching a new product, marking a milestone, running a special promotion, or just highlighting a certain function or service that you provide.
Ultimate mats are considered one of the most dependable matting companies in the country, delivering a wide range of long-lasting commercial products as well as knowledgeable help.
